Agentic MA is a marketing-automation AI agent product from DeepZero. Built on CDP as the data foundation, AI agents complete the full marketing job: audience selection, journey orchestration, triggered messaging, omnichannel broadcasts, A/B testing, and marketing attribution.
Facing legacy debt and logic black boxes, migrating and rebuilding marketing automation (MA) is far more than moving old workflows into a new system.
Critical business-logic documentation is missing, so restoration depends entirely on reverse-engineering code and talking to the business.
Missing logic will make marketing-automation (MA) strategies fail and cause asset loss.
A single marketing journey (Lifecycle) canvas exceeds 200+ nodes, with intricate logic paths.
Extreme complexity means an extreme risk of logic conflicts.
12 brands migrate all assets at once and must switch before the old platform is taken down.
Any small configuration mistake can trigger a cross-brand chain of incidents.
A complete marketing job that multiple AI agents keep running: select audiences, orchestrate journeys, reach across channels, experiment and attribute. Every campaign's results flow back so the next wave of outreach is more precise.
Five core AI agents each do their part, taking the marketing job from audiences through outreach, attribution, and experience flowing back.
Understands marketing goals and automatically plans an executable journey-canvas scheme.
Describe business needs in natural language and automatically generate personalized outreach content in multiple styles.
Intelligent send times and algorithmic routing, with frequency capping on a single canvas and across channels.
A/B tests auto-split traffic and apply the winning path to subsequent user traffic.
Campaigns are reviewed and diagnosed automatically; experience is stored as reusable marketing knowledge.
A leading CPG group built a growth loop with Agentic MA: AI strategy planning breaks down marketing tasks, AI audience selection locks the target audience, AI Journey orchestrates repurchase paths, AI content generation reaches multiple touchpoints, data analysis flows back, and campaign experience is stored as marketing capability the next round can call, lifting repurchase conversion.
See how AI agents run audience, journey, outreach, and attribution as one closed loop.
