Connect Influencer Activation with E-commerce Uplift

Data-Driven KOL Campaign Solution

DeepZero | iPinYou K-Advisor is a data-driven China KOL selection, data collection, and reporting platform that connects Influencer activation on Red, Weibo and Douyin with e-commerce uplift in China to improve the content and KOL selection in real-time.

Acquire Growth Solutions
Solution Value
Best Matched KOLs with Your Target Audience

K-Advisor is the only technology that matches your 1st, 2nd, or 3rd party data and KOL followers to find the perfect match or KOL opportunity to target. The platform gives a Target Audience Index score, so you can easily see which KOLs would add the greatest value to your campaign.

Improve Future Campaign Strategy

With a real-time e-commerce data report, you will know whether users purchase under the influence of KOLs. Our reports and insights will aid in your future campaign strategies.

Re-Engage with Followers from Your KOL Campaigns

Our DSP enables you to retarget users who engage with your KOL campaign through most of China's leading media. This helps you to gain a better understanding of your audience and increase conversions.

Solution Highlights
Scientific KOL Selection with Audience Matching

K-Advisor integrates with all major social media platforms, allowing you to compare and contrast the profile data of thousands of KOLs for your campaigns. It matches your 1st, 2nd, or 3rd party data and KOL followers to find the perfect match or KOL opportunity to target.

KOL Selection List Proceed with Booking

If brands cannot directly book the KOL, the DeepZero | iPinYou K-Advisor team can connect your brands with the correct agencies to secure the KOL campaign.

Reporting: Connect with E-commerce Sales Data

We analyze how each KOL post affects the AIPL or 4A funnel in Tmall, JD and sales data in your Mini Program, so as to improve Content and KOL selection in real time.

Reach Your Target Audience with Martech Built for China
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