Recently, DeepZero | iPinYou has announced that it has received The Best Digital Marketing Benchmark Award. The award was presented to DeepZero | iPinYou by World Retail Elite at the WRE CGP Martech Summit held in Shanghai on September 23rd.
The World Retail Elite event brings together hundreds of corporate technology professionals and retail industry thought leaders to discuss emerging business growth strategies in retail, including topics related to social, mobile, data management, analytics, and much more. Marketing expertise from Coca-Cola, Unilever, Media, and other leading companies in FMCG industries attended the event.
The emergence of 5G and the development of Martech technology accelerate the convergence of offline and online marketing, raising the need for brands quickly to implement digital growth strategies. With a better digital growth strategy, brands can improve their value proposition, better adapt to changing consumer expectations, and create a winning online consumer experience at every stage of their journey. It all comes down to consumers, products, and digital strategy. DeepZero | iPinYou’s Co-founder and COO Mark Xie was invited to present a few cases of FMCG brands achieving digital transformation by improving product and consumer strategy.
DeepZero | iPinYou helped a leading personal care brand integrate its outside and inside E-commerce site's consumer data, bringing thousands of offline consumers to its online EC stores and finally enhancing its conversion rate.
A world-leading electronics company owns numerous campaign data of more than 1000 products in 8 categories and from more than 15 sources both online and offline. DeepZero | iPinYou helped the company build a data management platform that makes billions of data in different formats and from various media conversion paths viewable in real-time multidimensional dashboards that are updated by hours, days, and weeks.
DeepZero | iPinYou has provided digital and data management services to more than 2,000 clients across various industries including e-commerce, FMCG, automotive, IT, finance, tourism, real estate, and gaming. DeepZero | iPinYou’s excellent service has been reaffirmed by The Best Digital Marketing Benchmark Award and the company is dedicated to empowering enterprise digitalization and business growth.
